Who We Are

IDEAL Capital Group (“IDEAL”) is a private real estate investment firm focused exclusively on California multifamily value-add acquisitions.  A small shop evolved from a closely-held family company initiated over four decades ago, IDEAL has an extensive track record having developed and acquired over $1.3 billion of real estate assets representing 10,329 units, presently operating over 160 partnerships on behalf of institutional investors and private equity clients alike.

Meet the Team

The IDEAL team possesses an unparalleled depth of multifamily operations experience, with over a century of direct knowledge in multifamily development, finance and operations amongst our principles without a single loan default. This depth of knowledge and history of effective problem solving at every level of multifamily operations gives IDEAL a stellar edge for quickly and reliably identifying and executing on value-add rehabilitation opportunities in a defined and competitive real estate space with strong economic drivers for renter demand and rent growth.

IDEAL understands the intricacies of every operational element necessary for repositioning assets and optimizing value, with a focus on acquiring assets below replacement cost and targeting physical rehab and management strategies for up-leveling operational efficiency and property market positioning, building reliable and meaningful value for our investors.

Austin Herzog

Laurie Doyle

Vice President of Development

Jerry D. Lemmon

Nia Stockbridge

Erik Holland

Peter Herzog

Nicole Kahl

Shundrea Mustapha

Next Steps...

Interested in getting connected or learning more?  Give us a call or email us at any time.